EARN IT. 

NRL legends Wally Lewis and Cameron Smith outside Suncorp Stadium in Brisbane as part of SportsPick's King's Birthday Campaign
Two men holding football jerseys at a stadium. The man on the left has a beard and is wearing a blue cap and hoodie. The man on the right has short dark hair, is smiling, and is wearing a gray hoodie. The black jersey on the left has the text "F A M I L Y IS ZY I U" and "EVERLAST." The blue jersey on the right has the name "KUPP" and the number "10." The stadium is brightly lit with blue and yellow accents and a crowd in the background.
A large media crowd gathers on red carpet with a backdrop displaying the words "CREED III" and "LADBible Australia," along with the Warner Bros. logo. Boxers Tim Tszyu and Tony Harrison face off at Hoyts in Sydney ahead of World Title fight.
A crowd of reporters and photographers surrounding Tony Harrison ahead of his world title fight with Tim Tszyu during a press event or interview, with bright lights and large screens in the background.

EVERYDAY.

We aren’t your typical consultancy.

We’re a powerhouse of strategy, storytelling, sports and communications built to elevate brands, drive impact, and propel talent to new heights. Think of us as your co-pilot in the fast lane, merging bold strategy with standout creative to turn heads, spark connections and make waves.

From athletes breaking boundaries to brands rewriting the playbook, we are here to make it happen.

We fuse marketing muscle with fresh content and relentless PR, creating campaigns that resonate, inspire, and stick.

At LOYAL, we’re not just in it for the moment—we’re in it for the journey, devoted to building relationships, legacies and loyalty that last.

Black and white aerial view of an outdoor basketball court with some players, benches, and shadows.

Services

  • We cut through the noise with sharp, strategic PR that builds reputations and keeps you in the right conversations—when and where it matters.

  • No guesswork, just smart, effective strategies that drive growth, forge partnerships, and create lasting impact.

  • Storytelling done right. We shape narratives, manage media, and get your message heard in a way that sticks.

  • From concept to execution, we create and manage standout events that bring brands to life, engage audiences, and leave a lasting impression.

  • Beyond deals and contracts, we back our talent for the long haul—guiding careers, building brands, and unlocking real opportunities.

Logo with a stylized infinity symbol and the phrase "No Limit Boxing" in bold letters.
Logo for Kayo Sports with stylized green text and black and white accents.

Who we’ve worked with

Logo with the text 'SPORTS PICK' in bold red and white letters.
Entain Venues Live logo in purple and white text
LARAMS logo with blue background, yellow crescent shape, and white text.
Logo of the City of Newcastle featuring a colorful geometric abstract design next to black text that reads "City of Newcastle."
NRL logo in green and white with shield shape and downward pointing chevrons
Logo with the text 'PBC' and 'Premier Boxing Champions' underneath.